Is Airbnb Profitable in Bath?

Airbnb can be profitable in Bath, but success depends on your property type, location, running costs, and how well it’s managed.

Bath is one of the UK’s most popular heritage cities, attracting year-round visitors for its Roman Baths, Georgian architecture, festivals, and compact, walkable centre. This steady demand makes it an appealing location for short-term lets. However, profitability isn’t guaranteed, and it’s important to understand the numbers, regulations, and risks before getting started.

This guide breaks everything down clearly — from earning potential and costs to local rules and common host questions — so you can decide whether Airbnb is the right move for your Bath property.

Why Bath works well for Airbnb

Bath consistently performs better than many UK cities for short-term rentals thanks to:

• Strong domestic tourism and international appeal

• A compact city centre where visitors prefer to stay close to attractions

• High demand for short breaks, weekend trips, and cultural stays

• Limited hotel supply compared to demand during peak periods

Well-located properties, particularly near the city centre, often achieve higher nightly rates than long-term rentals.

How much can you earn with Airbnb in Bath?

While earnings vary, typical Bath Airbnb listings benefit from:

• Higher average nightly rates than many UK cities

• Good annual occupancy, particularly for central properties

• Strong summer, holiday, and weekend demand

A well-presented one- or two-bedroom property in a desirable area can generate significantly more annual income than a traditional buy-to-let, before costs.

However, gross income is only part of the picture.

The real costs to factor in

To understand true profitability, you need to look beyond nightly rates.

Common Airbnb expenses include:

• Mortgage or finance costs

• Cleaning and laundry after each stay

• Utilities, broadband, and TV subscriptions

• Insurance designed for short-term lets

• Maintenance, repairs, and replacements

• Platform fees

• Management fees (if you don’t self-manage)

Many hosts underestimate how quickly smaller costs add up — especially with frequent guest turnover.

A simple example (illustrative)

Let’s assume:

• A strong average nightly rate

• Good annual occupancy

• Full-service management in place

After cleaning, management fees, utilities, maintenance, and other running costs, net income can still be attractive, particularly if the property is owned outright or has a manageable mortgage.

If you’re highly leveraged or paying high interest rates, margins can be much tighter — which is why realistic forecasting is essential.

Seasonality: what to expect

Bath is not a purely seasonal destination, but income isn’t evenly spread across the year.

Peak periods

• Summer months

• School holidays

• Christmas markets and festivals

• Long weekends

Quieter periods

• Late winter

• Mid-week stays outside school holidays

Successful hosts price dynamically and plan financially for slower months.

Local rules and regulations in Bath

This is one of the most important — and often overlooked — aspects of running an Airbnb in Bath.

Planning permission

Depending on how frequently you let the property and whether it’s your main residence, short-term letting can be classed as a change of use. This may require planning consent.

Council tax vs business rates

If your property operates more like a business, the council may assess it for business rates instead of council tax.

Rules are applied on a case-by-case basis, so it’s essential to check with Bath & North East Somerset Council before listing.

How to increase Airbnb profitability in Bath

If you want to maximise returns, focus on:

• Location – central and walkable areas outperform

• Presentation – professional photos, good lighting, quality furnishings

• Guest experience – smooth check-in, clear instructions, local tips

• Pricing strategy – adjusting rates for demand, weekends, and events

• Reviews – strong reviews allow higher nightly prices

Many hosts choose professional management to improve occupancy and reduce day-to-day stress.

Is professional Airbnb management worth it?

For many Bath hosts, yes.

A full-service company like Pass the Keys typically handles:

• Guest communication

• Dynamic pricing

• Professional cleaning

• Maintenance coordination

• Compliance and local support

While management fees reduce gross income, they often improve net profitability by increasing bookings, optimising pricing, and avoiding costly mistakes — especially for owners who don’t live locally or don’t want a hands-on role.

FAQs: Airbnb in Bath

Is Airbnb legal in Bath?

Yes, but some properties may require planning permission depending on how they’re used. Always check before listing.

Is Bath oversaturated with Airbnbs?

There is competition, particularly in central areas, but well-managed, high-quality listings still perform strongly.

What type of property works best?

One- and two-bedroom properties near the city centre tend to deliver the best balance of occupancy and nightly rates.

Is Airbnb better than long-term renting in Bath?

In many cases, yes — but only if costs are controlled and the property is well managed.

Final thoughts: Is Airbnb worth it in Bath?

Airbnb can be profitable in Bath, especially for well-located properties with realistic cost planning and strong management.

However, it’s not passive income. Success depends on:

• Understanding local rules

• Managing costs carefully

• Pricing dynamically

• Delivering a high-quality guest experience

If you’re considering a hands-off approach, Pass the Keys offers full Airbnb management in Bath, helping homeowners maximise income while staying compliant and stress-free.