If you own a property in Marbella and have been thinking about renting it out, October is the perfect time to start. As the summer season winds down and tourism slows, many owners believe it’s best to wait until spring — but in reality, this is the ideal moment to prepare your property, optimise your listing, and get ahead for the next high season.

Working with Pass the Keys, your trusted short-term letting service in Marbella, means you’ll be ready to capture every booking opportunity when demand rises again. Here’s why October is the smart month to start.

1. Get Ready Before the High Season Rush

By starting in October, you give yourself several months to prepare your property for next year’s peak season. Our team helps you with everything — from professional photography and listing creation to pricing optimisation and maintenance checks.

This preparation ensures your property stands out and is fully ready to attract guests by Easter and summer 2026, when demand and nightly rates soar in Marbella.

2. Perfect Time for Property Maintenance and Upgrades

After a busy summer, October is the ideal moment to refresh your property. Whether it’s a minor repair, a deep clean, or upgrading furniture and décor, now is when you can improve your home without interrupting bookings.

Pass the Keys can coordinate professional cleaning, inspections, and maintenance so that your property shines in listings and delights guests year-round.

3. Lower Competition Means More Visibility

During autumn and winter, fewer new properties enter the market, which means your listing can stand out more easily. By launching now, your property gains traction, reviews, and ranking on platforms like Airbnb and Booking.com — giving you an advantage once the tourist season returns.

Our dynamic marketing and pricing tools ensure your property performs even during the quieter months, maximising visibility and income potential.

4. Earn Steady Income All Year Round

Marbella’s tourism doesn’t stop in October — it simply shifts. While summer brings beach lovers, autumn and winter attract golfers, digital nomads, and long-stay visitors escaping colder climates.

Our local team knows how to target these audiences, using the right pricing strategy and channels to help you keep earning even during the off-season.

This means consistent bookings, reliable income, and fewer empty weeks throughout the year.

5. Enjoy Stress-Free Management from Day One

Starting with Pass the Keys means you don’t need to handle guest messages, cleaning, or check-ins. We manage every detail — from creating the listing to welcoming your first guests — so you can sit back and enjoy the benefits.

Our technology gives you 24/7 access to performance reports and booking data through the Pass the Keys Owner Portal, giving you peace of mind and complete transparency.

6. Take Advantage of Our Local Expertise

From Cabopino to San Pedro de Alcántara, including areas like Elviria, Río Real, and El Rosario, each part of Marbella has its own guest demand patterns and seasonal trends. Our team combines in-depth local knowledge with national-level technology to tailor the perfect strategy for your property, no matter where it’s located in Marbella.

Starting in October allows us to gather data, fine-tune your pricing, and test listing performance before the peak season begins — setting you up for a record summer ahead.

October isn’t the end of the season — it’s the beginning of your success story. By partnering with Pass the Keys now, you’ll enter the next high season with a polished listing, strong performance history, and an expert local team by your side.

📞 Get in touch with us today to discover how we can help you earn more from your Marbella property through professional short-term rental management.